MMA Global India to present Impact Mumbai Edition 2024: Marketing in the Age of AI on April 24

Delhi: MMA Global India is set to present Impact Mumbai Edition 2024: Marketing in the Age of AI on April 24. 

Scheduled for April 24, 2024, the one-day event will convene industry leaders, innovators, and decision-makers in a series of discussions and presentations that promise to reshape the future of marketing.

The 2024 edition boasts a lineup of partnerships with entities such as Amazon Ads, InMobi Glance, Nielsen, CNBC TV-18, Spotify, Lovechild by Masaba, EY, Dabur, BrandMusiq, and more, alongside advertising and media partners. 

A highlight of the day is the power-packed fireside chat on AI marketing maturity featuring Prasanth Kumar, MMA India Co-Chair and CEO of South Asia GroupM, alongside Tushar Vyas, Chief Strategy Officer at WPP India and President of GroupM South Asia. 

Attendees can expect a dynamic agenda to follow, with sessions that cut across aspects of AI in marketing - from crafting experiences with AI, music, emotions and AI, real-world AI use cases in marketing; and why marketers have a seat at the table in the growth of AI.

Moneka Khurana, Country Head and Board Member of MMA Global India, shared, "we help marketers lead the imperative for marketing change in ways that enable future breakthroughs while optimising current activities. Impact 2024 goes beyond just Marketing in AI as it is committed to driving narratives that encompass the life stages of a marketer's AI journey through ‘Inspire, Integrate and Innovate,’ whilst navigating the complexities of AI adoption and use cases across diverse industries. It's a unique community learning platform that brings together the best in class from across the ecosystem to jointly traverse the path of AI in marketing and seek inspiration from one another."