India gets 17 shortlists at D&AD Awards 2024

Delhi: The 62nd annual D&AD Awards have announced the final list of shortlists. Altogether, there are 17 shortlists from India. 

The new additions to the list from India include campaigns from BBDO India, VML India, Ogilvy India, Ek Type, Leo Burnett India, and Studio Eeksaurus. On May 21, Leo Burnett, Ogilvy, and VML each received shortlists from India in the first list of shortlists.

BBDO India has earned a spot on the shortlist for 'See the Signs of Silent Separation,' an extension of Ariel’s #ShareTheLoad campaign. The work has been shortlisted in the Sustained Impact/Campaign Communications category.

VML India has got a shortlist for Unipads’ ‘Blood Fertilizer’ campaign in the Impact/Local Solution category. The WPP agency has garnered another shortlist for Exide’s ‘The Moving Canvas’ campaign in the Sound Design and Use of Music/Audio Composition category. It has also earned two shortlists for the Times of India #UnPlasticIndia campaign in the  Illustration/Press and Illustration/Posters categories. 

Leo Burnett India has earned the second shortlist for Lay’s ‘Smart Farm’ campaign in the Creative Transformation/Planet category. The agency has got another shortlist for the ‘Lay’s Biochar’ campaign in the Impact/Upstream Innovation category. 

The Mumbai-based design studio, Ek Type has fetched a shortlist for Google’s Honk workpiece in the Type Design & Lettering/Variable Font category. Additionally, the design studio has received another shortlist for its 'Nithya Ranjana' project, created for Murali K Prahalad, in the Type Design & Lettering/Single Typeface category.

Ogilvy India has garnered a shortlist for Coca-Cola’s ‘The Real Magic of Pujo’ campaign in the Sound Design and Use of Music/Original Composition category.

Studio Eeksaurus has got a single shortlist for its ‘The Seed’ workpiece.

There are 17 shortlists from India so far. The final shortlist of entries will be announced on May 21, 2024. The winners will be revealed at the ceremony on Wednesday, May 22, 2024.