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Cannes: Cannes Lions has announced the shortlists in the Sustainable Development Goals category.
While Leo Burnett has earned 3 shortlists, McCann got 2 in the final category shortlist announced by Cannes Lions on Wednesday, June 19, 2024.
The final shortlist tally of Indian campaigns at Cannes Lions stands at 59.
Sustainable Development Goals
Campaign | Brand | Agency | Advertiser | Subcategory |
Period Science For Moms | Whisper sanitary napkins | Leo Burnett | P&G | Good Health and Well Being |
Period Science For Moms | Whisper sanitary napkins | Leo Burnett | P&G | Quality Education |
Fit My Feet | Fit My Feet slippers | McCann, Gurugram | Buckaroo Footwear | Good Health and Well Being |
Dabba Savings Account | Esaf Savings Bank Account | McCann, Gurugram | Esaf Small Finance Bank | Gender Equality |
Drops Of Joy | Lay’s | Leo Burnett | PepsiCo | Responsible Consumption and Production |
Tally of India campaigns shortlisted at Cannes so far:
From India, Leo Burnett is on the top with 17 shortlists.
VML, McCann and Ogilvy are tied at second with 10 shortlists.
FCB Kinnect bagged 4 shortlists and dentsu Creative India has 3 shortlists.
This is followed by Early Man Film with 2 shortlists, Tgthr and DDB Mudra with one shortlist each.
Agency | Shortlists |
Leo Burnett | 17 |
VML India | 10 |
Ogilvy | 10 |
McCann | 10 |
FCB Kinnect | 4 |
Dentsu Creative India | 3 |
Early Man Film | 2 |
tgthr | 1 |
DDB Mudra | 1 |
So far, India has earned 1 Gold, 2 Silver and 6 Bronze.
Lions tally of Indian agencies
Agency | Gold | Silver | Bronze |
McCann Worldgroup | 1 | 1 | |
Ogilvy India | 1 | 2 | |
Leo Burnett India | 1 | ||
Early Man Film | 1 | 1 | |
VML India | 1 |
India had sent 826 entries to Cannes Lions this year.