India has got three shortlists in the Glass: The Lion for Change category.
Campaigns from Tgthr, McCann Worldgroup and Leo Burnett are shortlisted this year in the category.
Tgthr’s Harpic ‘Loocator - #BeFreeToPee’, Leo Burnett’s ‘Project Farm Equal’ for Lay’s and McCann’s ‘Dabba Savings Account’ for ESAF Small Finance Bank are shortlisted in the Glass: The Lion for Change category.
However, there were no shortlists in the Innovation and The Dan Wieden Titanium Lions categories from India.
Last year, the Indian tally at Cannes Lions included a Grand Prix, two Gold, 10 Silver and 12 Bronze medals where Leo Burnett Mumbai emerged as the highest-scoring agency.
The Cannes Lions 2024 are to be held from 17-21 June 2024 at Palais Des Festivals, Cannes, France.