Cannes Lions 2024: India brings home two Silver Lions on day 3

Cannes: India earned two silvers on Day Three of Cannes Lions 2024. So far, India has earned 1 Gold, 4 Silver and 6 Bronze at Cannes 2024. 

Day 3 honoured Creative B2B Lions, Creative Data Lions, Social & Influencer Lions, Direct Lions, Media Lions, and PR Lions.

Winners

FCB Kinnect, Mumbai and VML, Mumbai bagged silvers in the category of PR Lions. 

FCB Kinnect bagged silver for ‘Lulumelon EOSS’ campaign for HDFC Bank. 

VML bagged silver for ‘Sing To Remember’ campaign for Coke Studio. The campaign had earlier bagged a bronze Lion for Entertainment Lion for Music on day 2. 

It is to be noted that India had 4 shortlists in the PR category. 

India had no winners in the Creative B2B Lions, Creative Data Lions, Direct Lions and Media Lions category. 

However, it is to be noted that Leo Burnett, McCann and Dentsu Creative had secured one shortlist each in the Direct category. Leo Burnett and DDB Mudra had one shortlist each in the Media category.

Leo Burnett had two shortlists in the Creative Data category. 

India had no shortlists in the Creative B2B and Social and Influencer categories. 

For the first time, Cannes Lions has decided to announce the Silver and Bronze winners at 2:30 pm each day before the evening gala event, where the Gold, Grand Prix, and Special Awards winners will be revealed.

Lions tally of Indian agencies