Delhi: Swaraj Tractors has launched a new campaign starring brand ambassador, MS Dhoni.
The advertisement aims to capture the ease and efficiency of using the Swaraj Target 630 in horticulture, inter-row cultivation, puddling and other farming activities.
The commercial unfolds with Dhoni's visit to a friend's farm, where he encounters the Swaraj Target 630. Captivated by its features and performance, Dhoni takes the tractor for a spin, traversing through sugarcane fields, vineyards, horticulture patches, and paddy fields.
This marks Swaraj's second commercial featuring M S Dhoni. The new TVC has been created by FCB Interface for Swaraj and will be available in various regional languages, including Hindi, Gujarati, Marathi, Bhojpuri, Tamil, Telugu, Kannada, Bengali, and Punjabi from May 10, 2024.