India Today Group integrated its AI anchor Sana into the EY FICCI report, titled ‘reinvent’, to provide key highlights for each segment of the report, in a video format.
The FICCI EY report was launched on Tuesday in Mumbai at FICCI Frames.
Through this integration, AI Sana provided important summaries of various sections of the report, covering areas such as the M&E sector overview, television, digital media, print, filmed entertainment, online gaming, animation and VFX, live events, out-of-home media, music, radio, and the Indian content landscape.
The report contains QR codes within its segments.
In concise videos lasting nearly two minutes each, AI Anchor Sana has delivered an engaging analysis of the report's main points, trends, and future projections.
India Today Group first introduced AI anchor Sana in March 2023.
Click here to download the report and check out the integration.