Sony Pictures Networks India bags exclusive media rights for first season of Indian Street Premier League (ISPL)

Sony Pictures Networks India (SPNI) has secured the exclusive media rights for the inaugural season of The Indian Street Premier League (ISPL). Under the terms of the agreement, SPNI has secured the broadcast rights and the league’s matches will be broadcasted on both linear television and the OTT platform. The OTT platform Sony LIV will stream the competition on a free-to-all basis, democratising access to the matches for audiences nationwide. On television, matches will be telecast on channels, Sony Ten 2 & Ten 2 HD, with select matches to be simulcast on Sony Ten 5 & Ten 5 HD, reaching viewers across the Indian subcontinent, excluding Pakistan. 

ISPL is a tennis ball T10 cricket tournament, which will be played inside a stadium. 

Bringing the streets and the stadium together - #Street2Stadium - ISPL aims to serve as the catalyst to help nurture cricketing talent from across the country. It is designed to serve as a platform for these individuals to further elevate their skills and play at the professional level on the global stage.

ISPL will be featuring six competitive teams – Hyderabad, Mumbai, Bengaluru, Chennai, Kolkata, and Srinagar (Jammu and Kashmir).  Several film stars and cricketers are associated with the tournament. Some of the key names include: Sachin Tendulkar (core committee member), Ravi Shastri (chief mentor of ISPL), Amitabh Bachchan (owner of Mumbai team), Akshay Kumar (owner of Srinagar team), Ram Charan (owner of Hyderabad team), Suriya (owner of Chennai team).

Rajesh Kaul, Chief Revenue Officer - Distribution & International Business and Head - Sports Business, Sony Pictures Networks India, said, “With the philosophy of ‘#Street2Stadium,’ the Indian Street Premier League (ISPL) T10 is bound to revolutionise cricket’s popularity in India while also retaining its true essence. As a sport often considered a religion in India, street cricket is typically the starting point of every cricketer’s journey in the country. We strongly believe in the concept of the tournament and are delighted to partner with ISPL for the live broadcast of all games on Sony Sports Network. Our endeavour is to elevate the interest and popularity of the sport, making it a delightful watch for all cricket and sports fans in the country.”

The league will take place from 6th March to 15th March 2024 from 5 pm to 10 pm in Mumbai.

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