Option Designs appoints Arindam Roy as ECD

Option Designs has announced the appointment of Arindam Roy (Aurri) as their Executive Creative Director (ECD).

Roy has experience of over 15 years. He has worked with agencies like McCann Worldgroup, BBDO, Digitas, Hakuhodo India, Energy Studios where he has worked on Reckitt’s hygiene brands, his last stint was at Radio Mirchi 98.3 (North and East) as the Regional Content Solutions Director. He has helped brands like Coke, Maruti Nexa, Dabur, Daikin, Canon, Dulux Paints, Aviva Life Insurance, Canara HSBC, Yamaha, Sleepwell, Pepsi 7Up, Harpic, and Lizol.

Roy said, “I am thrilled to be in an indie-pendent agency that is envisioning a culture where brave ideas, design creativity, and business coexist. Every idea starts with a small dot and nothing is more gratifying when you end up solving problems for your clients, by first understanding where the problem is. That’s where the gut works. And ofcourse, if you’re not having fun, well, you’re doing it wrong.”

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