Airtel Digital TV and CMEPL collaborate to unveil Anime Booth channel

Bharti Airtel has introduced a linear service of Culver Max Entertainment(CMEPL) — Anime Booth — available in Hindi.

The service will be accessible through Airtel's DTH services, including Airtel Digital TV and Airtel  Xstream TV, and, with a subscription cost of only Rs. 1.8 per day, will offer an affordable and accessible platform through which users will be able to enjoy their favourite anime series without interruption. 

The exclusive anime channel will have an ever-expanding library with new anime series added on periodically.

Siddharth Sharma, CEO, Airtel Digital TV, said, "We are thrilled to unveil the introduction of Anime Booth, marking a ground-breaking collaboration with Sony and reinforcing our commitment to providing innovative and captivating content to our valued customers. Anime Booth signifies a revolutionary advancement in anime viewing within  India, offering an exclusive, ad-free platform that underscores our dedication to enhancing the entertainment experience."

Leena Lele Dutta, Business Head – Sony YAY!, (CMEPL), said, "In a world where creativity is limitless and entertainment rapidly evolves through innovation, Anime has captured a global audience and is witnessing a remarkable surge in popularity in India. To cater  to this escalating demand, we are introducing 'Anime Booth' in collaboration with Airtel, with the  aim of transforming and elevating the anime viewing experience for India's enthusiastic fan  community.”

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