CNBC-TV18 launches #MyBudgetWishlist campaign ahead of the Union Budget

CNBC-TV18, a business news channel, has announced #MyBudgetWishlist campaign, ahead of the Union Budget on February 1, 2024. This initiative aims to offer citizens a platform to voice their opinions and ideas for the country’s future.

One of the features of this campaign is the CNBC-TV18 Budget Ballot, where people can submit their budget wish list online and offline. The channel has also launched a social media filter, for users to express their views.

To extend the reach of the campaign, a ballot box will be placed in selected colleges and multiplexes across Mumbai and Delhi this weekend where people can come and cast their expectations from the Union Budget. These budget expectations collected will be shared with the Finance Minister. Furthermore, CNBC-TV18 will showcase these expectations during its budget coverage.

Shereen Bhan, Managing Editor, CNBC-TV18 said, "For more than two decades, CNBC-TV18 has analysed the intricate details of the Budget, interpreting its repercussions on the economy, business, markets, and the general public. With the #MyBudgetWishlist campaign, this year CNBC-TV18 is empowering citizens to play an active role in shaping the nation's economic trajectory ahead of the Union Budget. Every voice matters, and we want to amplify it as we approach the eagerly awaited Union Budget on February 1st. Let's make this budget truly reflective of the aspirations of the people."

Smriti Mehra, CEO - Business News, Network18 said, "The budgetary time frame provides us with an excellent chance to reaffirm our commitment as a reliable investment partner for our audience. In the run-up to the General Elections, #MyBudgetWishlist becomes a crucial platform for citizens to articulate their expectations. CNBC-TV18's Budget Ballot, both online and offline, provides a unique opportunity for individuals to contribute to the national discourse.”

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