Ceat ISRL onboards Viacom18 as streaming and broadcast partner

Ceat Indian Supercross Racing League (ISRL) announced Viacom18 as its exclusive streaming and broadcast partner.

The league has also unveiled a master calendar for its debut season, featuring three races in Pune, Ahmedabad, and Delhi.  

Veer Patel, Co-founder and Director, Ceat Indian Supercross Racing League, said, "Our partnership with Viacom18 signifies a major step forward in expanding the reach of Supercross racing in India. Through JioCinema and Sports18, we aim to bring the thrill and excitement of our races to a diverse and enthusiastic audience, elevating the sport to new heights. With Viacom18's extensive reach and expertise in live sports streaming and broadcasting, we are confident that this partnership will elevate the Ceat ISRL experience for fans across the country."

Viacom18 Spokesperson said, "We are proud to partner with the inaugural season of the Ceat Indian Supercross League. Adding to our unique array of sporting properties, we will deliver fans the best of Indian riders competing against top international talent across digital and TV platforms."

Ceat ISRL’s partnership with Viacom18 will facilitate the streaming of the races on JioCinema. Additionally, the league will also be broadcast live on the Sports18 network.

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