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Asianet has announced the launch of its new romantic-family soap opera, "Etho Janma Kalpanayil."
The serial is set to premiere on January 29th, 2024, and will be aired every Monday to Friday at 2:30 pm.
‘Etho Janma Kalpanayil’ revolves around the story of Sruthi, a simple middle-class girl, and Ashwin, an arrogant and wealthy business tycoon. The narrative unfolds as these two contrasting personalities find themselves entangled in a love story that transcends societal norms.