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MX Player up for grabs?

According to reports, Amazon, Zee and Sony have shown their interest in acquiring the Times Internet-owned OTT app

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BestMediaInfo Bureau
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MX Player up for grabs?

Amazon Prime Video, Sony and Zee are reportedly in talks with Times Internet to acquire MX Player.

According to reports, deliberations are currently underway and the terms of the deal are yet to be finalised. While the discussion is in progress, reports suggest that Amazon's offer may not materialise into a deal. 

None of the players have come on record to disclose anything about the deal as of now.

The development comes when the Indian OTT industry is currently on a boom.

Times Internet acquired MX Player in 2018 for $140 million. MX Player launched as a video player on July 18, 2011. Later in 2019, it pivoted to an OTT streaming platform, catering primarily to the Indian audience. 

MX Player was also one of the earliest video apps to expand into the short video format by launching MX Takatak, which eventually merged with ShareChat’s short video offering Moj in a deal worth $900 million.

Info@BestMediaInfo.com

OTT Zee Sony Amazon acquisition Times Internet Prime Video OTT platforms MX Player MX Takatak
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