To celebrate its mega launch, The Times of India collaborated with Netflix and Wavemaker to create something extraordinary. The 4 Pager with Page 1 Archies Sticker serves as a charming collectible / memorabilia for fans of the franchise.
The Archies directed by Zoya Akhtar features a fresh cast of actors like Agastya Nanda, Suhana Khan and Khushi Kapoor.
“With color printing on the back page of the sticker with release paper, this engaging feat required seamless collaboration among the multiple stakeholders from production, procurement, creative and distribution teams,” the company statement added.
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