Paytm E-commerce has partnered with the online streaming of Bigg Boss season 17, in association with Jio Cinema, as e-commerce partner through Paytm se ONDC Network. The company has also launched a new logo of 'Paytm se ONDC Network'. Users avail exciting discounts and exclusive deals on Paytm se ONDC across categories including Food and Beverage, Grocery, Home and Kitchen, Fashion, Electronics, Health and Wellness, and Beauty and Personal care.
Paytm app was the first to go live on the ONDC Network and launched Paytm se ONDC Network on the Paytm app powered by PEPL.
Paytm se ONDC Spokesperson said, "As an e-commerce partner for Bigg Boss season 17, we aim to tap into a larger customer base. We have been enabling a seamless, secure and convenient online shopping experience for users with amazing offers across top brands. We are committed to build the ONDC Network and work towards bringing enhanced value to the consumers."