Nu Republic appoints Farhan Akhtar and Shibani Akhtar as brand ambassadors

Nu Republic has onboarded Farhan Akhtar and Shibani Akhtar as brand ambassadors.

As brand ambassadors Farhan and Shibani Akhtar will actively participate in various promotional activities, including digital and print campaigns, events, and social media initiatives.

Ujjwal Sarin, Founder, Nu Republic, said, “Farhan Akhtar and Shibani Akhtar embody the ethos of Nu Republic through their multifaceted accomplishments.  At Nu Republic we are on a mission to challenge the monocolour world of wear-tech, challenge the status quo and establish wear-tech as a fashion accessory, a form of self-expression.”

“Farhan and Shibani are the OG trailblazers who have inspired us all. Farhan has consistently pushed boundaries and disrupted the Indian film industry with his exceptional talent and revolutionary approach to acting, singing and filmmaking. Shibani, on the other hand, has carved a niche for herself in the world of fashion, music, and entertainment, re-defining norms and inspiring individuals through her talent. Their disruptive mindset, creative brilliance, and their dedication to making a difference, align perfectly with our brand’s mission,” he further added.

Farhan said, "I am delighted to be associated with Nu Republic, a brand that shares my passion for music and innovation. Nu Republic’s commitment to transforming wear-tech into a medium of self-expression aligns perfectly with my thoughts. I look forward to collaborating with Nu Republic as it blends the boundaries of music, technology and fashion”

Shibani said, "Being a part of Nu Republic is truly exciting. We look forward to collaborating with Nu Republic and inspiring individuals to embrace technology as an extension of their individuality.”

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