Banijay Asia has signed with Creative Artists Agency (CAA) for representation.
Banijay Asia and CAA will work closely to unlock creative opportunities across content and entertainment.
The alliance aims to boost Banijay Asia's talent and well-known intellectual properties (IPs) into uncharted territories, unlocking new avenues for growth and international collaborations.
Deepak Dhar, Founder and Group CEO, Banijay Asia and Endemol Shine India, said, "This relationship with Creative Artists Agency is a testament to our commitment to pushing boundaries and introducing fresh narratives to global audiences. We are excited to join forces with CAA and are confident that our shared vision will create newer opportunities for amazing collaborations for our talent and IPs to expand beyond their existing markets."