Momspresso.com founders Vishal Gupta and Prashant Sinha unveil Pravis

After the successful exit to Honasa (Mamaearth), the founders of Momspresso.com, Vishal Gupta and Prashant Sinha announced the launch of their next venture – Pravis.

Pravis has been conceptualised with the knowledge that organic growth is the only sustainable path for brands considering the rising costs of the paid media route.

With 11+ years of running a tech platform in building brands through proven growth digital marketing techniques, Gupta and Sinha are joined by 6 Partners who are domain experts, with a background in entrepreneurship and digital first brands who can collectively help brands unlock success through organic growth.

Pravis uses a set of market-tested best practices and playbooks, empowering brands through content, community, and commerce – the very mantra that drove the immense digital success of key brands associated with Momspresso.com.

Gupta said, “In an era where paid media costs are skyrocketing, we believe that organic growth is the most sustainable path for brands. With Pravis, we're excited to bring together a team of experts and proven strategies to empower brands through the convergence of content, community, and commerce. Our journey with Momspresso.com has shown us the incredible power of this approach, and we are committed to helping brands unlock their true potential through organic growth.”

Sinha said, “After building Momspresso.com from scratch and leveraging the experience of working with 300 brands, we are ready to take the next step – helping brands grow using our widely tested and remarkably successful playbook. We have already got clients like Canara HSBC, PNB Metlife, Philips, Voltas Beko, Urban Company, Jovees and Fitelo which is a strong validation of the differentiated proposition that we offer for brands.”

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