Banijay Asia and All3Media International collaborate for drama and entertainment format adaptations

Banijay Asia has signed a new deal with All3Media International that will see local versions of reality entertainment format Rise and Fall and scripted format Rellik going into production for the Asia Pacific region.

Banijay Asia has acquired the rights to adapt Rise and Fall, a timely reality competition originally from Studio Lambert and Motion Content Group for Channel 4, UK.

Crime thriller Rellik – originally produced by New Pictures and Two Brothers Pictures for BBC One (UK) and Cinemax (USA) – is also set to be adapted by Banijay Asia.

Mrinalini Jain, EVP, Business and Content, Banijay Asia, said, “As content creators and story-tellers, we’re always on a look-out for compelling narratives. We’re excited to secure local adaptation rights for these two very different – yet equally innovative – formats, which are complementary to our own slate and the formats being showcased by Banijay at-large. Tapping into the trend for intelligent reality, Rise and Fall delivers much more than a popularity contest as it weaves the impact of wealth and power into the game, while Rellik offers a compelling twist on the traditional crime drama. Both titles really stood out to us as having strong potential for our region, and we can’t wait to get started on reimagining them from a local perspective.”

Sabrina Duguet, EVP Asia Pacific, All3Media International, said, “We’re very pleased to announce these adaptations for Rise and Fall and Rellik, and I would like to thank Jaenani Netra, our VP Sales, for her work with the Banijay Asia team on this significant deal. As we’ve seen through the roster of adaptations recently signed, there is strong demand in the Asia Pacific region for high-quality internationally sourced formats, and this deal gives Banijay Asia an opportunity to deliver impactful local versions of shows from some of the industry’s best creative talents.”

Jaenani Netra, VP - Sales, All3Media International, said, “The team at Banijay Asia are known for adapting some of the hottest international titles, so we know they are the perfect partner to translate these premium shows into series that will resonate with local viewers. Our diverse formats, both scripted and unscripted, continue to prove very popular in the region, and the success of adaptations such as Dark Money and Liar can only continue to build the momentum of our formats business throughout Asia Pacific.”

Info@BestMediaInfo.com