APAC Effie Awards 2023: Leo Burnett Mumbai at No. 2 in 'Agency of the Year' tally

India bagged eight Effies – Leo Burnett got 5 Golds, Ogilvy won a Gold and a Silver and McCann earned a Silver

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APAC Effie Awards 2023: Leo Burnett Mumbai at No. 2 in 'Agency of the Year' tally

The APAC Effie Awards 2023 winners were announced on September 29, 2023, in Singapore.

Leo Burnett Mumbai grabbed the second place in the ‘Agency of the Year’ tally.

India bagged eight Effies – Leo Burnett got 5 Golds, Ogilvy won a Gold and a Silver and McCann earned a Silver.

Altogether, 71 Effie winners were awarded metals – 1 Grand Effie, 18 Golds, 28 Silvers and 24 Bronzes.

Gold wins from India

India won six Gold this year. Out of the six Gold metals, Leo Burnett Mumbai grabbed five and Ogilvy Mumbai one.

Entry title

Category

Client

Agency

Changing education to keep girls in school

Beauty & Wellness

Proctor & Gamble

Leo Burnett Mumbai

Can a cookie help India win a World Cup

Carpe Diem – Products

Mondelez India

Leo Burnett Mumbai

Can a cookie help India win a World Cup

Events

Mondelez India

Leo Burnett Mumbai

Can a cookie help India win a World Cup

Experiential Marketing - Products

Mondelez India

Leo Burnett Mumbai

Changing education to keep girls in school

Positive Change: Social – Brands - Products

Proctor & Gamble

Leo Burnett Mumbai

Not just a box of chocolates

Sustained Success - Products

Mondelez India

Ogilvy Mumbai

Silver wins from India

Entry title

Category

Client

Agency

Zero to liberation in six words

Automotive

Hero MotoCorp

McCann New Delhi

Red Label – Taste of togetherness

Sustained Success - Products

HUL

Ogilvy Mumbai

CHEP Melbourne bagged the Grand Effie for their work with the Sydney Children’s Hospitals Foundation.

Ogilvy was crowned Agency Network of the Year for the fifth year running, winning 4 Golds, 13 Silvers and 7 Bronzes.

Special Auckland swept both Agency of the Year and Independent Agency of the Year, making it their second time achieving this double win.

Mondelēz International took home Marketer of the Year yet again, with Cadbury and Oreo contributing to the win. At the same time, Whisper walked away with the Brand of the Year and 3 Gold Effies under their belt for their stunning campaign, Changing Education to Keep Girls in School.

2023 Awards Chairperson Kainaz Gazder, said, “In the ever-evolving landscape of marketing, we draw profound inspiration from our unwavering commitment to serving consumers with excellence. The 2023 APAC Effie Awards have showcased not only the power of effective marketing but also the spirit of creativity and innovation that propels our industry forward. As Chairperson, I am humbled by the remarkable achievements of this year's winners. These marketers have not only embraced change but have harnessed it to shape the future.”

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Ogilvy HUL McCann Procter & Gamble Mondelez Leo Burnett Hero Motocorp APAC Effie APAC Effie 2023
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