Actor Nayanthara and director Vignesh Shivan launch female hygiene brand - Femi9

Actor Nayanthara, director Vignesh Shivan, and Dr Gomathi recently have come together to launch Femi9, a venture addressing hygiene and period protection for women.

Nayanthara through her personal experiences and with the help of medical professionals, launched Femi9.

Femi9 aims to evolve as a thriving community of women where positivity, health and wellness tips and exciting updates are shared through various social media and digital platforms on a regular basis.

Nayanthara, Co-Founder, Femi9, said, “Despite the progress made in social media and the dissemination of information, menstruation remains a widely stigmatised topic. Femi9 is not just a brand, but a representation of the strength, resilience, and unity of women, the unveiling of a sisterhood, and a brand that truly cares for women. Taking this step into the personal hygiene space, I am looking forward to a continued celebration of togetherness, sisterhood, and a common hope for a healthier, happier future for all women.”

Shivan, Co-Founder, Femi9, said, “Entrepreneurship isn't just about innovation but also about addressing real-life challenges with purposeful solutions. In this context, it is imperative to create brands that resonate with the needs of our time. Brands that confront vital issues, such as the often-overlooked period challenges faced by women, not only signify progress but also cultivate a more inclusive society. This is what we aim to do through Femi9.”

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