Tata Play introduces 'Bollywood Masala' service offering 90's & 2000's Bollywood movies

Tata Play announced the newest entrant in its services portfolio, Tata Play Bollywood Masala, a service that will offer a myriad line-up of 90’s & 2000’s Bollywood movies.

Through this service, Tata Play will be showcasing the films of 1990s to the 2000s featuring superstars of this era like Shahrukh Khan, Salman Khan, Amir Khan, Saif Ali Khan, Akshay Kumar, Anil Kapoor, Sanjay Dutt, Ajay Devgan, Govinda, Sridevi, Madhuri Dixit, Karishma Kapoor, Raveena Tandon, Sonali Bendre, Tabu, Juhi Chawla and more.

The service will cover a wide spectrum of genres and titles like Aashiqui, Andaz Apna Apna, Jo Jeeta Wahi Sikandar, Khiladi, Roja, Raju Ban Gaya Gentleman, Dil Chahta Hai, Deewana Mastana, 3 Idiots, Munnabhai MBBS, etc.

Tata Play’s Chief Commercial and Content Officer, Pallavi Puri, said, "With Tata Play Bollywood Masala, we have created the ultimate movie destination for the fans of the 90s and the 2000s era. In this service, we have curated cult movies of the most celebrated actors of that time, in association with our partner Shemaroo. We are certain this iconic phase of Indian cinema will be a treat for all our subscribers.”

"We are delighted to announce new dimensions to our continued partnership with Tata Play, marking the launch of a new ad-free service, Tata Play Bollywood Masala. This offering from Tata Play is a nostalgic treasure trove, featuring movies, songs, interviews, and captivating content from the 1990s & 2000s - a true delight for 90s Bollywood enthusiasts. Our collaborations with Tata Play, renowned for delivering the ultimate entertainment experience to its viewers, have paved the way for us to provide a diverse range of high-quality content. With Tata Play Bollywood Masala, this legacy has further deepened and become even more special.” Sandeep Gupta, COO of Broadcasting Business at Shemaroo Entertainment.

Subscribers can view Tata Play Bollywood Masala on 311 for Rs 2 per day.

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