Zoo Media appoints Akhilesh Sabharwal as Chief Technology Officer

Zoo Media announced the appointment of Akhilesh Sabharwal as the new Chief Technology Officer (CTO).

Sabharwal has over two decades of work experience. Before joining Zoo Media, Sabharwal served as the Senior Vice-President and Head of Technology at ibs Fulcro. Before that, he held key positions at agencies within the WPP network, including Wunderman and Bluehive (Global Team Ford).

Sabharwal has also worked with Microsoft, Ford, Bajaj Electricals, Kotak General Insurance, Canara HSBC Life Insurance, Tata Tele Business, and customer-facing web platforms for the National Payments Corporation of India, including RuPay and UPI.

As the new CTO at Zoo Media, Sabharwal will drive the integration of marketing and creative technology, with a strong focus on emerging technologies, in both national and global markets.

In this role, he will directly report to Suveer Bajaj, the Co-Founder of Zoo Media.

Sabharwal said, "I am excited to join Zoo Media and contribute to the growth and success of our clients through transformative digital experiences. My vision is to lead the agency in delivering an end-to-end Customer Experience by harnessing technologies like AI, machine learning, and omnichannel analytics, enabling us to gain comprehensive data-driven insights into our customers' journeys. Integrating advanced technology and creativity, we will deliver timely, impactful interactions, further solidifying our position as a trusted partner for our clients."

Bajaj said, “As a future-focused network, Zoo Media is committed to pioneering the upcoming wave of transformative customer experiences with Akhilesh Sabharwal as our newly appointed CTO. His comprehensive knowledge of technology that will define the future will not only strengthen our role as a trustworthy partner for our clients but also our mission to evolve into a marketing technology organisation.”

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