Jaydeep Shah joins Sun Pharma as CMO for Consumer Health Business

Sun Pharma has appointed Jaydeep Shah as Chief Marketing Officer for the Consumer Health Business.

He took to LinkedIn to announce the development and wrote, “Really excited to get an opportunity to lead a portfolio of brands which have been iconic and category creators in supplements and pain management.”

Prior to this, Shah was the Vice-President and Chief Marketing Officer at Sebamed India. He joined Sebamed in January 2022.

At Sebamed, Shah was responsible for delivering the annual business plan (revenue growth, market share, brand equity and innovations) across the baby and personal care range of products and led category, brand, product, digital, consumer insights and trade marketing teams.

Before Sebamed, he was associated with Unilever for nearly 12 years in various roles. His last role at the company was in Singapore as Senior Global Marketing Manager for the Comfort, Fabric Conditioners category.

He joined Unilever in 2008 as Assistant Brand Manager for Rin. He also held the role of Global Brand Manager for Fair & Lovely and Senior Global Brand Manager for the Home & Hygiene category across South Asia, SEA and Africa. He also held various other roles in his tenure at the FMCG giant.

Prior to Unilever, he worked at Ceat Tyres for three years.

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