ET Now Swadesh to launch its Hindi business news digital platform on August 15

ET Now Swadesh, the Hindi business news channel, has announced the launch of its dedicated digital platform, etnowswadesh.com on August 15.

etnowswadesh.com will embody the brand ethos of ET Now Swadesh – "Badho Desh Ke Saath."

ET Now said, “Presenting a host of multimedia web exclusives including short videos, market briefs, consumer-centric explainers and snackable graphics to present simplified and jargon-free business news, etnowswadesh.com brings a fresh perspective and in-depth insights on emerging industry trends across sectors, in addition to providing opinions and analysis of business news.”

The platform also will also present shows like "Nikunj Ki Nazar" for stock market analysis, "Bano Apna Finance Minister" for personal finance advice, "Kal Ki Taiyari" for strategic trade setups, "Market ke Maharathi" for market analysis, "Consumer is King" for consumer insights, and "Chart ke Champion" for stock-related discussions.

Playing a vital role in helping individuals achieve personal financial growth, etnowswadesh.com will offer digital exclusives such as "Ajay Ka Analysis" for stock market trends, "Dhan Barse" for personal finance counsel, "Khabardar" for cyber security tips, and "Yeh Fund Fit Hai" for mutual fund recommendations.

Rohit Chadda

Rohit Chadda, President and COO - Digital Business, Times Network, said, “Our recent launch of etnownews.com has successfully registered a staggering 5 crore users in a short span of time. This achievement propels us to introduce the unparalleled Hindi business news offering of ET Now Swadesh in its digital avatar, ensuring accessibility for all segments of viewers who consume business news online. We are encouraged by the promising results of the ET NOW Swadesh website, which has already received half a million page views even before its launch. We are confident it will further our mission of fostering financial freedom for every discerning Indian.”

Nikunj Dalmia

Nikunj Dalmia, Managing Editor, ET Now and ET Now Swadesh, said, “Over the last two years, ET Now Swadesh has championed a revolution of financial empowerment and progress for millions of Hindi-speaking viewers. As we expand our digital footprint, etnowswadesh.com seamlessly integrates the channel’s LIVE stream & content with a host of web exclusives including special shows, videos, and compelling analysis, uniquely curated for Hindi viewers. I am confident that etnowswadesh.com will deeply resonate with the audience, fulfilling their aspirations to rise with India."

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