Dentsu Creative India appoints Shweta Khosla and Punit Singh as EVPs – Strategy and Planning

Dentsu Creative India strengthens the strategy team with the key appointment of Shweta Khosla and Punit Singh as Executive Vice-President (EVP) – Strategy and Planning.

In their new roles, the duo will report to Sumeer Mathur, Chief Strategy Officer (CSO), Dentsu Creative India.

Khosla will lead the strategy team in the Bengaluru office. Meanwhile, Singh will take charge of the Gurugram office.

Prior to this, Khosla led the strategy of Wunderman Thompson as Senior VP and Executive Planning Director. With a 20-year background in strategic planning across 10 countries and diverse categories, Khosla has experience, particularly in beverages, beauty, fashion, newspapers, and technology. Beginning her journey after completing her bachelor’s in chemistry from St. Stephens College, she embarked on her advertising career with Ogilvy and Mather, Bangalore, and subsequently held positions at JWT and Grey.

 Singh brings with him an experience of over 17 years, having worked across startups, media, and creative agencies. In his most recent role, he served as Lead Planner at Lowe Lintas, working with brands such as Google Search, Google Maps, Google Assistant, Google Home, Upstox, OLX, and HP, among others.

Mathur said, “I am very excited to welcome Shweta and Punit to the team. Their wealth of experience and insightful perspectives will certainly revolutionize our strategic product. With their exceptional leadership on key accounts, we are confident that they will inspire their teams to harness Modern Creativity and drive exceptional results. Exciting times lie ahead, and we are well-positioned for a promising journey."

Khosla said, "The question that marketers are increasingly asking is how to make brand equity connect and deliver results across their consumers' fragmented journey. This requires collaboration across data, creative, and media – a necessary change of approach that Dentsu has already initiated. However, a new way of working is not the only reason I consider myself lucky to be a part of this team. I have entered a culture of kindness and a happy work environment, which is the secret sauce for creating ideas that deliver."

Singh said, “I am thrilled to join Dentsu Creative India. I have long admired their work, especially their interpretation of ‘Modern Creativity’ which has been recognized not just in India but worldwide. I look forward to working and learning with such a talented bunch of people to create work that is both effective and engaging."

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