Zee TV goes paperless for Sa Re Ga Ma Pa auditions

Zee TV has decided to go digital during the audition phase of the upcoming season of its singing reality show - Sa Re Ga Ma Pa.

As per reports from G.A.M.E (Greening Advertising Media and Entertainment), a full-service sustainability consulting organisation, going paper-free during the audition phase for the latest season of Sa Re Ga Ma Pa has resulted in avoiding carbon emissions to the order of 963.88 Kgs CO2e and saving 135625 litres of water that gets utilised while manufacturing these sheets.

Be it the announcing of online auditions where aspiring singers are being encouraged to send their audition clips on the Zee5 app or register on their website in the case of on-ground auditions, the channel has done away with the usage of paper.

No forms, no score sheets, no stickers or notices that you typically see at an on-ground audition Zee TV has gone the extra mile in deploying technology, going entirely digital and doing away with paper in every situation.   

Aparna Bhosle

Zee TV Business Head Aparna Bhosle, said, "In these digital times, I believe our endeavour of going paper-free for Sa Re Ga Ma Pa auditions is a step towards being eco-friendly and sustainable. It is the first time that the auditions of a reality show are going paperless and we hope to bring about a positive change through this initiative.”

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