beatXP ropes in cricketer Shubman Gill to promote its new smartwatch category

beatXP has onboarded Indian cricketer Shubman Gill for endorsing its latest line-up of smartwatches.

Gill's commitment to his personal fitness makes him an ideal fit to feature in the social and digital outreach of the brand, as per beatXP. He will be seen promoting an all-new range of smartwatches. 

Gill said, "I am excited about this partnership with beatXP. As an athlete, I understand the importance of staying fit and beatXP's fitness-focused smartwatches are perfect gadgets to help individuals achieve their fitness goals. I look forward to working with the brand and building awareness around the importance of fitness among the country’s youth."

Ashish Dhuwan, Business Director at beatXP, said, “We are excited about Shubhman’s association with beatXP and we believe that his commitment to his fitness is unmatched. He is known for his performance and so do our products therefore, him being a part of the brand will support our efforts in bringing fitness focused products to the Indian market.”

Aziz Alam, Business Director at beatXP, said, “Shubhman’s association will enable us to expand our reach to Tier-2 and Tier 3 cities in the country. The partnership will further enable us to achieve our goal to build our smartwatches segment as one of our biggest categories.”

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