Furlenco unveils new brand identity with aim to enhance customers' furniture rental and purchase experience

Furlenco, the furniture and lifestyle brand, has unveiled its new brand identity which signifies a bigger, better, and bolder persona.

Along with a bolder outlook, the new logo highlights its brand ethos and vision.

The mint blue colour denotes the brand’s fresh, vibrant and lively characteristics offering flexibility for future innovation.

As part of the new identity, Furlenco has diversified its product portfolio to cater to the ever-evolving needs and has also enhanced the tech-stack to provide a new experience for consumers.

The furniture rental company has expanded its services to offer customers more options to access furniture by allowing them to rent, purchase new or refurbished furniture, and even sell it back when they no longer need it.

Nitesh Mohandas, Chief Business Officer of Furlenco, stated, “Always moving fast and first, Furlenco has created furniture with innovative designs and trendy aesthetics. The first to build the rental category, we are now poised to further disrupt the furniture market by providing people with a bouquet of services to rent, buy new or refurbished items and sell back. Besides expanding our product and service offerings, we are taking a nuanced approach by helping customers view furniture as core building blocks in creating their dream homes. Naturally, we are thrilled to announce our rebranding to provide customers with more services than before. Since customer empathy constitutes the cornerstone of all our endeavours, we will continue working towards making Furlenco 2.0 a truly customer-friendly platform.”

Info@BestMediaInfo.com