Publicis Groupe has announced Ajit Gurnani’s appointment as Chief Business Development Officer for South Asia.
Gurnani takes on this role in addition to his current role as Chief Growth Officer, Publicis Media Services, India, wherein he works closely with Tanmay Mohanty, Chief Executive, of Publicis Media Services India.
He will work closely with Anupriya Acharya, CEO, Publicis Groupe South Asia, in this mandate.
In his new role, he will enhance new business offerings, strengthen client relationships, and accelerate growth for the Groupe and its clients. He will also drive greater synergies, and connectivity across Groupe agencies, solution hubs, and Practices for increased client value and maximum business results.
In the CGO role, he has helmed critical global and local pitches, and been instrumental in enabling some of the key media wins of 2022.
Gurnani has been with Groupe for nearly eight years now across various roles in Zenith and Publicis Media.
Apart from the agency and media experience he gained through leadership roles in media networks, he also brings a wide spectrum of client-side experience from his stint at Marico and others.
Acharya said, “This role is a vital one for the Groupe and is aimed at further solidifying partnerships with clients and keeping up our pace of new business momentum. Ajit is a seasoned leader that brings remarkable perspective, depth, and dimension to every brand conversation and from across various vantage points. His vast experience across categories, businesses and working with multi-disciplinary teams is an added asset.”
Gurnani said, “I am thrilled at the opportunity. Publicis Groupe South Asia has been performing spectacularly on new business and future-facing capabilities and I look forward to my part in elevating its position further, and bringing in new partnerships, connections, and surefire growth. Publicis Power of One model is very powerful, and I hope to leverage it fully to unlock tangible value for the Groupe and its clients.”