Kantar has announced the appointment of Cheong Tai Leung as CEO of its Insights Asia Pacific business. Reporting to Chris Jansen, Kantar’s Chief Executive, Leung will lead Kantar’s regional team in growing its relationships with brands.
Leung has taken over the leadership role from Wayne Levings, who will now focus exclusively on his role as Kantar’s Chief Client Officer.
Tai commented, “Kantar’s expertise in understanding consumers, its technology and artificial intelligence capabilities are shaping the brands of tomorrow. In our ever-changing, complex world, Kantar offers true strategic partnerships to brands to help them connect with consumers and build the trust that will fuel the next wave of growth. I look forward to joining Kantar’s executive team to help drive a positive impact for brands and consumers across the region.”
Jansen added, “Cheong Tai brings more than 20 years of international leadership and business management experience across emerging, developing markets and Asia Pacific. She will be a huge asset to our business as we continue to build our relationships and push for growth in this most dynamic of regions.”
Jansen continued “I would like to also express my sincere thanks to Wayne for his commitment and endeavours over the past two years. Successfully leading the APAC organisation and delivering double-digit growth in the region, in addition to his Chief Client Officer responsibilities.”
Leung will take up her leadership role in the first half of 2023.