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Gozoop Group wins DP World International League T20’s integrated marketing mandate

The group will be responsible for branding, digital strategy and communication, social media management, and more for the league

Gozoop Group has won the integrated marketing mandate for the DP World International League T20, which is scheduled to take place in the United Arab Emirates.

The tournament commences on January 13, 2023. 

As part of the mandate, Gozoop Group has been focusing their efforts in formulating effective integrated marketing and communication strategy, thereby developing significant relationships and creating engagement with the target audience.

The DP World International League T20 has been a much-awaited tournament among viewers, witnessing cricketing frenzy from around the globe. The tournament is set to witness participation by six teams namely Abu Dhabi Knight Riders, Dubai Capitals, Gulf Giants, MI Emirates, Sharjah Warriors, and Desert Vipers.

“Gozoop was born digital but with a vision to be truly integrated. Over the years we have added talent and capabilities that today makes us a one-stop solutions partner for some of the world’s leading brands. The team at DP World International League T20 is fantastic and we look forward to working with them closely to make this league a roaring success globally,” commented Ahmed Aftab Naqvi, Global CEO and Co-founder, Gozoop Group.

Yamini Menon, Group Director - Brand Communications, Gozoop Group, shared, “With great understanding and expertise to drive and deliver strategies on a global scale, Gozoop Group is looking forward to making DP World International League T20 a great success.”

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