Effie Asia Pacific has announced the name of Kainaz Gazder, SVP and Chief Marketing Officer, Procter & Gamble Asia Pacific, Middle East andAfrica, as the Awards Chairperson for the APAC Effie Awards 2023.
With more than 25 years in the FMCG industry, Gazder has built a track record in building brands, driving business turnarounds, launching new categories and developing the next generation of leaders.
Starting out with P&G India in 1996, she has held leadership roles at country, regional and global levels across a variety of P&G brands and geographies and has been credited for numerous business-building and award-winning brand campaigns.
As the Chief Marketing Officer of P&G Asia Pacific, Middle East and Africa, she is responsible for marketing and advertising strategies, media innovations and communication that guide brand building for P&G’s portfolio of trusted brands. She also leads P&G’s Babycare business for Asia Pacific, Middle East & Africa.
Gazder said, “I am excited to be the Awards Chairperson for APAC Effie Awards 2023. It is an honour to serve the Effies especially as it celebrates 10 years of awarding effectiveness in Asia Pacific. In my association with the APAC Effies over the past 3 years, I have been very impressed with the strong emphasis on marketing effectiveness and the impact that this forum has on our industry. I look forward to another stellar year and to awarding path-breaking work that builds brands and positively impacts the communities that they serve.”
The APAC Effie Awards will celebrate its 10th year of honouring the effective marketing efforts in the region in 2023. The award is accepting entries from now till March 2023.
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