Zee Marathi announced its new show ‘Hridayi Preet Jagate’ by organising a grand premiere ceremony in Mumbai.
The premiere ceremony was held on the sets of the new musical love story ‘Hridayi Preet Jagate’, which is directed by Mandar Devsthali.
The event was attended by key members of the editorial fraternity and the entire cast of Zee Marathi’s serials.
Amit Shah, Chief Cluster Officer – North, West and Premium Channels, Zee Entertainment Enterprises, said, “Zee Marathi has firmly established itself as an iconic brand of entertainment, which has the innate ability to keep viewers across Maharashtra hooked to their TV screens. Keeping our consumers’ evolving content choices at the fore, we have been taking pertinent steps to further enhance our content slate and deliver the best of entertainment seeped in the unique culture of the region. We are glad to unveil our latest offering 'Hridayi Preet Jagate' with a grand mega premiere ceremony in Mumbai. Zee Marathi always aims to generate positive buzz towards its shows that steals the attention of our partners and is also loved by our viewers. The fresh marketing activity which has been undertaken for this show has gained an extremely positive response, which further gives us the confidence that this upcoming show will be well-received by our viewers.”
The show will air on Zee Marathi every Monday to Saturday at 8 pm.