Michael Kors has announced a partnership with actor and producer Anushka Sharma as the newest brand ambassador for its timepieces in India.
Sharma is also an acclaimed fashion icon - with her charm inspiring millions across the globe. The company said that her style perfectly embodies the Michael Kors spirit of effortless elegance, and is set to elevate the brand to even greater heights in the Indian market.
Her collaboration with Michael Kors will extend to promoting the watch vertical for women, with the star already slated to appear in the upcoming Michael Kors campaigns launching in November.
Johnson Verghese, Managing Director for Fossil India, said, “We are delighted to be partnering with Anushka Sharma to be the face of Michael Kors timepieces in India. Anushka has been a trailblazer throughout her career as much for her on-screen performances as her style aesthetic, she exemplifies the values of individuality and excellence that we pride ourselves in. We are thrilled to welcome her to the Michael Kors family.”
Sharma said, “I have long admired the standout nature and unique designs of Michael Kors watches, and I am happy to be working with them as an ambassador. I believe the Michael Kors brand mirrors many of my principles, and their innovative creations are an authentic expression of individuality. The Michael Kors brand has a historic lineage, and I am honoured to represent its global heritage in India.”