Airtel joins forces with Zindagi to bring popular shows to its TV audience

Zindagi has been instrumental in bringing stories from across the border that have engaged, entertained and inspired the audience. It is now going to launch as a special service on Airtel starting September 15.

Following the launch, Zindagi will aim to bring audiences a plethora of unique and entertaining offerings.

Ready to entertain a wider audience and bring to them an exciting line-up, Zindagi- Airtel will kick-start today with ‘Dumpukht Aatish-e-Ishq’ at 7pm, starring Nauman Ijaz, Bilal Abbas Khan and Sonia Mishal, followed by ‘Digest Writer’ at 8.30 pm starring Saba Qamar.

Besides, other power-packed line-up for September includes ‘Mann Mayal’, starring actors Maya Ali and Hamza Ali Abbasi; the show will air on September 19 at 5:30 pm. Tracing the journey of a single mother, teleplay ‘Behadd’ starring Fawad Khan, Nadia Jamil and Sajal Ali will air on September 25 at 8 pm.

Shailja Kejriwal, Chief Creative Officer, Zee Special Projects, said, “We are elated to have received immense love and support from our audiences across the globe. It is a proud moment for us as we announce Zindagi’s association with Airtel and partner with them to provide audiences stories they can resonate with. We continue to reinstate our belief in growing together and reaching out to a larger audience base. Launching on Airtel as a special service drives us to inspire our audiences as we work towards making Zindagi a part of every household.”

Zindagi began its journey on the DTH platforms with fan favourites like ‘Zindagi Gulzar Hai’ starring Fawad Khan and Sanam Saeed, ‘Humsafar’ starring Mahira Khan, Saba Qamar’s ‘Baaghi’ and ‘Mrs. & Mr. Shameem’, ‘Dhoop Ki Deewar’ starring Sajal Ali and Ahad Mirza, among others.

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