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Indian Society of Advertisers (ISA) Global CEO Conference 2022 to focus on navigating a VUCA 2.0 World

The conference on August 22 in Mumbai will see global and Indian CEOs come together to discuss strategies around ‘Transforming organisations and Brands’ to future-proof businesses

The Indian Society of Advertisers (ISA) has announced that it is going to organise the third edition of The ISA Global CEO Conference on ‘VUCA 2.0: Transforming Organisations and Brands’ on August 22.

The conference will be held at ITC Grand Central, Parel, Mumbai. VUCA 2.0 is characterised by incredibly high Volatility, tremendous Uncertainty, huge Complexity, and unfathomable Ambiguity.

This conference will focus on addressing the issues faced by organisations and brands with inputs from experts featuring a galaxy of global and Indian CEOs. Some of the distinguished keynote speakers include Nitin Paranjpe, Chief People and Transformation Officer, Unilever PLC and Chairman, Hindustan Unilever Limited (Live Virtual); Raja Rajamannar, President, World Federation of Advertisers (WFA) and Chief Marketing and Communications Officer and President, Healthcare division, Mastercard (Live Virtual), and Shailesh Jejurikar, Chief Operating Officer, Procter & Gamble Company.

Their keynote speeches will be related to different aspects of the conference’s theme. In addition to this, the half-day conference will also feature a panel discussion by distinguished Indian CEO’s giving an Indian perspective on the theme. The half-day event is also expected to have senior management from marketing, media and creative agencies and leaders who are driving a transformational change agenda in their businesses, in attendance.

Sunil Kataria, Chairman, ISA, and CEO, Raymond Lifestyle, said, “Change is going to be our only constant and the landscape we work in is shifting continuously. Every change sows the seeds for a greater transformation, provided we are able to navigate through it as compared to being overwhelmed by it. With the best minds in the industry coming together for this conference we hope to find some answers and return richer with valuable insights.”

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