While India is celebrating the first-ever “Agency of the year” title won by Dentsu Creative Bengaluru at Cannes Lions 2022, the laurels added by Ogilvy India, Leo Burnett Mumbai and VMLY&R have put India at the second position in the list of both Grand Prix and Titanium winners.
Among the many firsts, India sits at No. 2, behind USA, among Grand Prix and Titanium Lions winners.
India won five Grand Prix this year, including three by Dentsu Creative Bengaluru and one each by Leo Burnett Mumbai and VMLY&R.
USA topped the list with 11 Grand Prix wins including a Creative Effectiveness Grand Prix.
UK too won five Grand Prix including a Titanium Grand Prix. UK has also won a Titanium Lion.
In Titanium, India won two Lions (one each by Dentsu Creative and Ogilvy) while USA won one Lion.
According to the point system of Cannes Lions, Titanium and Creative Effectiveness Grand Prix account for 35 points.
All other Grand Prix, including Grand Prix for Good earns 30 points. The value of a Titanium Lion is equal to a Grand Prix as it earns 30 points as well.
From Grand Prix and Titanium, USA earned 365 points while India’s points stood at 210. On the other hand, total points from Grand Prix and Titanium for UK stood at 185 points.
Here is the list of Grand Prix winners:
|
Country
|
Lion
|
Title
|
Entrant Company
|
|
Australia
|
Innovation
|
One House To Save Many
|
Leo Burnett
|
|
Belgium
|
Pr
|
The Breakaway: The First Ecycling Team For Prisoners
|
BBDO Belgium
|
|
Belgium
|
Creative Strategy
|
The Breakaway: The First Ecycling Team For Prisoners
|
BBDO Belgium
|
|
Germany
|
Film Craft
|
The Wish
|
Serviceplan Germany
|
|
India
|
Health & Wellness
|
The Killer Pack
|
VMLY&R
|
|
India
|
Brand Experience & Activation
|
The Unfiltered History Tour
|
Dentsu Creative
|
|
India
|
Radio & Audio
|
The Unfiltered History Tour
|
Dentsu Creative
|
|
India
|
Sustainable Development Goals
|
The Missing Chapter
|
Leo Burnett
|
|
India
|
Social & Influencer
|
The Unfiltered History Tour
|
Dentsu Creative
|
|
Mexico
|
Creative Data
|
Data Tienda
|
DDB Mexico
|
|
Mexico
|
Glass: The Lion For Change
|
Data Tienda
|
DDB Mexico
|
|
Portugal
|
Design
|
Portuguese (Re)Constitution
|
FCB
|
|
Sweden
|
Entertainment
|
Eat A Swede
|
McCann
|
|
United Arab Emirates
|
Print & Publishing
|
The Elections Edition
|
Impact BBDO
|
|
United Arab Emirates
|
Outdoor
|
Liquid Billboard
|
Havas Middle East
|
|
United Kingdom
|
Industry Craft
|
Hope Reef
|
Amv BBDO
|
|
United Kingdom
|
Media
|
Hope Reef
|
Amv BBDO
|
|
United Kingdom
|
Titanium
|
Long Live The Prince
|
Engine
|
|
United Kingdom
|
Entertainment Lions For Sport
|
Nikesync
|
R/GA
|
|
United Kingdom
|
Film
|
Super. Human.
|
4Creative
|
|
USA
|
Creative Business Transformation
|
Piñatex
|
L&C
|
|
USA
|
Digital Craft
|
Backup Ukraine
|
Virtue Worldwide
|
|
USA
|
Entertainment Lions For Music
|
This Is Not America Ft. Ibeyi
|
Doomsday Entertainment
|
|
USA
|
Creative Effectiveness
|
Contract For Change
|
FCB Chicago
|
|
USA
|
Health & Wellness
|
Lil Sugar— Master Of Disguise
|
Area 23, An Ipg Health Network Company
|
|
USA
|
Mobile
|
Real Tone — Product Innovation & Global Campaign
|
Google
|
|
USA
|
Direct
|
Less Talk, More Bitcoin
|
Accenture Song
|
|
USA
|
Creative B2B
|
Speaking In Color
|
Wunderman Thompson
|
|
USA
|
Film
|
Escape From The Office
|
Apple
|
|
USA
|
Creative Commerce
|
Thighstop
|
Leo Burnett
|
|
USA
|
Pharma
|
I Will Always Be Me
|
VMLY&R
|
Here is the list of Titanium Lions winners:
|
Title
|
Entrant / Idea Creation
|
Location
|
Prize
|
|
Long Live The Prince
|
Engine, London
|
United Kingdom
|
Titanium Grand Prix
|
|
Shah Rukh Khan-My-Ad
|
Ogilvy, Mumbai
|
India
|
Titanium Lion
|
|
The Unfiltered History Tour
|
Dentsu Creative, Bengaluru / Dentsu Creative, Mumbai / Dentsu Creative, Gurgaon
|
India
|
Titanium Lion
|
|
Dyslexic Thinking
|
FCB Inferno, London
|
United Kingdom
|
Titanium Lion
|
|
Dot Pad. The First Smart Tactile Graphics Display.
|
Serviceplan Germany, Munich
|
Germany
|
Titanium Lion
|
|
The Lost Class
|
Leo Burnett, Chicago
|
USA
|
Titanium Lion
|
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