The Indian 24X7 food lifestyle channel, FoodFood, that was started over a decade ago by Masterchef Sanjeev Kapoor, is all set to go Live on the country’s only Free-to-Air (FTA) DTH service, DD Free Dish.
With this development, FoodFood has become a speciality channel to be made available on the DTH platform of the country which reaches over 40 million households.
The channel will be available on the platform for viewing from April 1, 2022 onwards.
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Sanjeev Kapoor
Kapoor said, “FoodFood has always been at the forefront of breaking barriers in the industry as the first 24x7 food lifestyle programming and now again being the first to reach rural audiences. I firmly believe that food is a universal language that breaks all barriers of cultures, races, and borders. With FoodFood, I want to reach as many people as possible looking for relevant content on food to make taste buds tantalized and possibly their lives brighter.”
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