The stage is all set for BuzzInContent Awards and Conversations 2021

After a year-long wait, BuzzInContent.com has returned with the second edition of BuzzInContent awards and Content Conversations presented by MTV and powered by News Nation. As promised, 2021’s edition is only going to be bigger and better. This time around, the celebrations are spread across four days, starting from December 14 to December 17, 2021.

While the Content Conversations will be hosted by BuzzInContent Editor Akansha Srivastava, the awards gala will be star-studded as it will be anchored by none other than the TV industry’s celebrity actor Aparna Dixit.

Watch the promo:

The first three days will witness fourteen content marketing practitioners come together at 3 pm every day to share words of wisdom on relevant and meaningful topics around content marketing and branded content. The experts forming the panels are from brands, platforms and agencies like Perfetti, Mastercard, Nobel Hygiene, Pocket Aces, Viacom18, Spring Marketing Capital, Bombay Shaving Company, upGrad and others, which are known for creating path-breaking works in the field of content marketing

On December 14, which is also the first day of the Content Conversations, the platform has specially curated a panel discussion, where we will see the masters of the trade share their views on the top content marketing trends for next year.

To watch the discussion, press the bell icon to set the reminder here:

With the increased focus on branded content and content marketing, more and more brands are seen betting huge amount of money on big-ticket branded content IPs. But to excel at it is completely a different ball game. On December 15, BuzzInContent.com will bring together marketers, publishers and people from the agency side, who have excelled at creating expensive branded content IPs, to share insights on maximising ROI through big-ticket branded content IPs. 

To watch the discussion, press the bell icon to set the reminder here:

On the third and the last day (December 16) of the annual BuzzInContent Conversations, the audience will get to watch marketers from the world of start-ups share their secret sauce on how they go about disrupting marketing in their categories of brands with cost-effective content marketing strategies. Not just this, the marketers will also spill beans on creating viral videos.

To watch the discussion, press the bell icon to set the reminder here:

Click here to know further details on the agenda and the panellists. 

Come Friday, December 17, 2021, at 5 pm, don’t miss the gala celebration where our host and actor Aparna Dixit, will be announcing the winners of the BuzzInContent Awards, which will be picked by 30 marketers and content marketing experts through a fully-automated judging process. The cherry on top of the celebrations will be the launch of India’s first book on branded content, written by Hamsini Shivakumar of Leapfrog Strategy Consulting.

In its second year, the platform which honours outstanding content marketing initiatives has grown to almost double. This year, BuzzInContent Awards received over 300 entries from over 80 companies across 27 categories. And the top-performing entries witnessed fierce competition between them for the coveted title.

The awards will also have the jury sharing their experience on the judging process and how entrants can improve the case studies that they enter into awards.

Some of the shortlists are from platforms and brands like PolicyBazaar.com, Network18, Zee Ganga, Zee Bangla, MG Motor, PHD Media, Innocean Worldwide, ABP, Columbia Pacific Communities, Perfetti Van Melle, Zee Biskope and others.

Don’t forget to press the bell icon for the notification of the awards evening in the link mentioned below:

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