Zee Ganga launches Chhath Pooja programming 'Jai Chhathi Mai' starring Manoj Tiwari and Dinesh Lal Yadav

Zee Ganga has announced the launch of the programme ”Jai Chhathi Mai’- Yug Yugaantar ki Aviraal Chhath Leela for Chhath pooja”. The two-hour-long non-stop entertainment will showcase stories of different time zones in the form of play on November 10, between 5 pm and 7 pm. The stars from the Bhojpuri film industry, Manoj Tiwari and Dinesh Lal Yadav will be frontlining these narratives along with other stars from the Bhojpuri region. Along with this, viewers are definitely in for much more fun and frolic as their favourite Bhojpuri superstars will entertain them with their devotional singing and dancing performances.

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The show ‘Yug Yugaantar ki Aviraal Chhath Leela’, will screen different stories - Satyug, Tretayug and Dwapaaryug — highlighting the times, as well as the essence and significance of it. While Satyug is the story of “Mata Parvati” performing “Chhath vrat” for her son Kartik’ victory over demons, Tretayug narrates “Siyaram ka chhath”, the folklore of “Mata Sita” who performed this ritual, Dwaparyug’s tale is based on “Draupadi’s Chhath vrat” to regain the lost kingdom of Pandava and finally culmination with dance performances and celebration. Apart from the big stars, many other popular singers and performers from the regions of Uttar Pradesh and Bihar such as Ritesh Pandey, Akshara Singh, Rani Chatterjee, Rinku Ghosh among others will also be a part of these acts.  

Amarpreet Singh Saini, Chief Channel Officer, Bhojpuri, ZEEL, said, “Zee Ganga is launched with the brand premise of Har Pal Aviral and there is nothing more symbolic and celebratory about this unstoppable spirit of every Bhojpuriya than the biggest festival of the region – Chhath. This year’s Chhath event is an ode to this resolute spirit through the ages through its unique theme of Yug Yugaantar Ki Aviral Chhath Leela. These narratives not only symbolize the rich cultural journeys that the region believes in deeply but also epitomise the pride around its most core and beloved festival which is unique and standalone. With a unique format of bringing narrative musical acts on Chhath for the first time, like every year we are confident that this insightful, celebratory and grandeur filled offering will once again find a deep connect with our viewers and will enjoy their unwavering attention.”

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