Fab Market celebrates one year of 'Love You Zindagi' in alliance with 'Radio Zindagi'

Fab Market, a B2B e-commerce marketplace for syndicated audio content, celebrates the first anniversary of ‘Love You Zindagi’ and its unique partnership with Radio Zindagi.

Radio Zindagi is a leading South Asian radio network, present in the US, Canada and South America. Fever FM established a partnership with Radio Zindagi Network a year ago, beginning with a newly launched breakfast show called ‘Love You Zindagi'.

The show is specially developed and created to provide an entertaining and engaging segment exclusively for the South Asian diaspora in the United States, Canada and South America. It is an exclusive doubleheader Bollywood-themed breakfast drive time show hosted by Fever FM's RJ Manasa and RJ Yash.

“Love You Zindagi has been one of our bestselling shows for a year now and attracts maximum listenership. We hope it can continue this outstanding performance in the future as well,” said Sunil Hali, Founder, Radio Zindagi.

The show is an unconventional and fun take on life for the thriving South Asian community and is streamed live from Fever FM's studio in India to Radio Zindagi's frequencies in the East Coast (New York, New Jersey, Connecticut, DC, Maryland, Virginia, and Toronto between 8 and 11 am EST), Midwest (Chicago, Houston, Dallas, and Austin between 7 and 10 am) and Northern California-San Francisco-San Jose DMA.

It is for the ‘desi’ fellows who crave and miss some 'Indian-ness' in their lives. This show has not only united the South Asian community abroad but has also opened up ventures in the international market. In an age where people yearn for togetherness and a great start to their mornings, Love You Zindagi has been more than successful.

Ramesh Menon, CEO, Radio and Entertainment, HT Media Ltd and Next Mediaworks Ltd, said, “Our alliance with Radio Zindagi has been nothing short of a dream run. It has opened up various new avenues and synergies for both parties to explore. A lot more content and advertisement opportunities coming your way, stay tuned!”

Along with content syndication, this partnership boasts an exclusive ad-alliance with the Radio Zindagi network. This ad alliance gives the Indian brands and advertisers an opportunity to connect directly with the South Asian and international community and establish their presence in the US.

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