Kaizzen appoints Ritesh Shete as Senior Account Director for Southern India

Independent public relations and digital media agency Kaizzen has strengthened its Southern India operations, with the appointment of Ritesh Shete as Senior Account Director. Shete will lead the region operations and focus on providing strategic counsel, introduce new media offerings, build a team of PR advisors and work closely with Vineet Handa, CEO, Kaizzen.

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Shete is a communications consultant and has hands-on experience in delivering Strategic communications, PR & Advocacy campaigns. His expertise in handling Technology, Startup, EV/Mobility, and Enterprise tech brands will play a key role in growing operations in the region. Shete also comes with a girth of experience in leading specific market operations roles and building teams.

“We are happy to have someone of Ritesh's calibre joining us. His rich experience in handling strategic communications for leading brands will help us strengthen our south leadership team. For Kaizzen, south is a sunrise market and we see this as a great opportunity to provide best in class services. I am confident that Ritesh, with his experience and expertise, will help us to take Kaizzen's ambitions forward," said Vineet Handa, CEO, Kaizzen

“I am excited to join Kaizzen, a fast-growing and award-winning PR consultancy firm, and take on the challenge to further build its presence in the southern region. My sincere thanks to Vineet for believing in my capabilities and for having me as part of his team. I look forward to bringing in my learnings and help accelerate Kaizzen’s growth in India,” said Shete.

Shete has been a part of senior counsel teams and worked with mid and large PR consultancies including Gutenberg, Avian WE, 20:20 MSL and Integrated Brand Communication in the past. Currently based in Bengaluru, Shete has 12+ years of experience in managing brands from India, Germany, Sweden, Korea, Dutch and China.

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