Ashwini Deshpande, Co-Founder and Director, Elephant Design, has been named as one of the jury presidents for the London International Awards (LIA). Deshpande, who will lead the Design and Package Design Jury, is the only Indian among the 16 Jury Presidents selected for the Awards.
Commenting on her participation, Deshpande said, “I am excited to be leading the Design and Packaging Design Jury for London International Awards. LIA is special as it is run by an all-women crew. Would love to see some comforting, classic and timeless work, especially because of the times we are going through. Looking forward to some refreshing and responsible work as well”.
The jury members at the London International Awards (LIA) members are required to evaluate every piece of work individually during the first round and meet with other presidents online next to decide on the winners once shortlists have been decided. Created for creatives, the LIA is in its 12th year and will reward the best creative work globally. It has also introduced two standalone competitions this year – ‘Creative Use of Data’ and ‘Transformative Business Impact’.
Elephant is an independent multi-disciplinary design-led innovation firm that solves complex challenges, which focus on people and the future. At present, they have 70+ multi-disciplinary and collaborative team of designers and strategists, who have successfully completed 2500+ projects across diverse domains and regions and have expanded their office to Singapore as well.