Madhya Pradesh Tourism partners with Travelxp to woo tourists

Madhya Pradesh Tourism has collaborated with Travelxp, a 4K HDR channel, to showcase the beauty of tourism destinations of the state. Travelxp will be creating an exclusive series, showcasing the highlights of Madhya Pradesh to the travel-loving audience.  

“Madhya Pradesh Tourism Board (MPTB) is working strategically towards getting tourists to plan vacations; promote explored (travel circuits) and offer new experience circuits in different segments to the tourists exploring heritage, culture, adventure and wildlife destinations. We are in the process to build the confidence and trust among the travellers. We have launched numerous campaigns during the lockdown with the intention of keeping in touch with travellers and our stakeholders to reassure them that all the norms for safety against Covid-19 are being followed. Collaboration with Travelxp definitely helps us to reach to travel-loving people and they will surely get attracted towards Madhya Pradesh for tourism,” said Sheo Shekhar Shukla, Principal Secretory, Dept. of Tourism Madhya Pradesh and Managing Director, MPTB.

“Madhya Pradesh has always been known for its wildlife and hospitality. Now, with this partnership with Travelxp, the world’s leading travel channel, we are all set to showcase the natural beauty and alternative experiences Madhya Pradesh has to offer, from boating to parasailing, from some of the spiciest food to some of the sweetest dishes. Madhya Pradesh is unique in its essence and flavour, and this show with Travelxp will demonstrate the power of brand MP,” said the Ram Kumar Tiwari, Director of Film Tourism, Film Facilitation Cell, Madhya Pradesh Tourism Board.

“When the world opens up, we will ensure Madhya Pradesh is well positioned to attract the tourist who is fascinated by the raw beauty and diversity India has to offer,” said Kamakhya Narayn Singh, Creative Director for Travelxp. 

The show is set to telecast towards the second quarter of this calendar year on Travelxp globally.

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