XR Central and Lyxel&Flamingo have announced a strategic partnership that will enable their clients to accelerate their journeys in the virtual world. As a part of this strategic partnership, XR Central will re-direct all the creative design, storyboarding, and storytelling processes to Lyxel&Flamingo. These new processes will enable XR Central to focus entirely on its core competency of building XR (Augmented, Virtual and Mixed Reality) technology solutions, on their own platform, Cube, for enterprises across the industries and also providing this suite of services for L&Fâs clients.
Anshul Agarwal, Co-Founder, XR Central, said, âDesign is at the heart of any solution we build. We at XRC pride ourselves on delivering world-class solutions to our clients. Lyxel&Flamingo is one of the best in the world when it comes to creativity, design, experiences, storytelling, and a lot more. This partnership has come just at the right time for us as we are on a growth trajectory. This partnership not only helps us add a world-class team of creative and innovative minds but opens up limitless possibilities to take our solutions to the next level.â
Dev Batra, Founder and CEO, Lyxel&Flamingo said, âXR Central is a new-age AR, VR, and immersive experiences technology company and we are very happy to be their strategic partner. The entire XRC team is young and enthusiastic with a mindset of making things happen. With this partnership, we expand our XR technology arm that will add innovation and speed and at the same time enable us to build a comprehensive business opportunities pipeline across the globe.â