India’s only content marketing news platform, BuzzInContent.com, along with BestMediaInfo.com, has announced a new entry deadline, October 31, 2020, for its upcoming BuzzInContent Awards 2020.
Now brands, content platforms, creators, publishers and agencies can enter their work created between January 1, 2019, and October 31, 2020.
Also read: BuzzInContent Awards 2020 introduces ‘special offer’ for entrants
Originally planned as an on-ground gala event in Mumbai, the event will now be held online in the end of November 2020.
Special category for Covid and lockdown related content
The pandemic was an eye-opener for the marketing fraternity on the role content marketing and branded content have to play in the overall communication and marketing strategy. We saw several brands trying their hands on content marketing for the first time. The ones who already knew the art of content marketing made sure they upped their ante to stand out in the clutter.
Looking at the number of content-led campaigns created during the lockdown, BuzzInContent decided to add a special category for lockdown and pandemic-related content-led campaigns.
Coveted jury to pick winners
The awards will be judged by a coveted set of Grand and Executive juries. The Grand jury includes content practitioners across agencies, brands and platforms. The Executive jury includes CMOs and content practitioners at big brands.
Here’s the list of the jury:
Set on the premise of transparency, the entire judging process will be online. The first set of entries will be judged by the Grand jury. The shortlists will be judged by the top-level Executive jury members.
Guided by an illustrious Advisory Board, BestMediaInfo and BuzzInContent have put together a global gold standard for the awards process, maximum transparency and judging by real content practitioners.