IPL Chairman Brijesh Patel on Tuesday announced that Dream11 has won IPL 2020 title sponsorship for Rs 222 crore. The sponsorship deal is effective from August 18 to December 31, 2020, after Vivo pulled out from the existing five-year deal for this year amid heightened border tensions between India and China.
Vivo had a five-year-long contract with IPL worth Rs 2,200 crore, Rs 440 crore a year. The mobile phone brand has been the title sponsor since 2018. Earlier, it had picked up a two-year deal after Pepsi dropped out from the sponsorship.
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