Publicis Groupe South Asia has appointed PR and Communications Specialist Anushree Chandran as the Head, Corporate Communications.
She will be responsible for advancing Publicis Groupe’s culture, product, offerings and growth and will lead communications, profile-building and reputation management for Publicis Groupe agency brands in the region.
She was previously overlooking the reputation and image-building of Publicis Media agency brands in India, Zenith, Starcom and Performics. Her expertise lies in corporate positioning, press relations, strategic storytelling, strong social media and content strategy and internal and external communications.
Chandran has over 18 years of marcomm and business journalism experience under her belt, which includes stints at HT Mint, The Financial Express and DNA. A former journalist, Chandran’s association with Publicis Groupe began in 2015 when she joined ZenithOptimedia (now Zenith) as the lead for brand reputation and communications. She moved on to Publicis Media and then to helm a wider communications mandate at Publicis Groupe South Asia.